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23/09/2011

You focus on your customers- let us focus on the technology

When meeting customers and prospects at an exhibition or event, you want them to have a high quality experience and to minimise distractions. One of the key challenges for managing this process is the capture and management of customer information and preferences in a professional and seamless manner. The last thing you want is a pile of paper at the end of an event which has to be processed and analysed and interpreted.

By using touch screen technology in mobile devices, ipads or kiosks you can gain the following benefits:

1. Improve your brand image with a professional and high quality approach
2. Allow more time to be focused upon the customer and prospect rather than admin
3. Gain instant and relevant information that you can act up in real-time

Of course, what is really important here, is what powers the devices, and that’s where MSP’s Gather software comes in. Gather is a unique application that is entirely flexible and helps you get all of the information you require from customers and prospects at face-to-face events or online in a controlled and efficient manner.

Gather is a flexible real-time data capture and management solution that maximises the power of your best asset, your sales and customer service people. It can be configured to capture any data you wish and store it directly in real-time in your customer management system or we can take care of that too and provide you with meaningful real-time customer insight.

If you are interested in learning more or having a demo then please get in touch with Hugo Spalding now.

• Posted by: MSP
• In: Gather
• Tags: customer experience, customer insight