Services

We are committed to giving you the marketing support, research and data services you require to help you meet your business objectives. From research and marketing campaigns to retention strategies, outsourced contact centres and fulfilment, we can provide a single campaign element or provide complete outsourced management.

Marketing Services

From marketing planning through to delivery and measurement, MSP gives you full below-the-line marketing support where you need it. We develop customer contact strategies, collateral design and production, fulfilment and of course campaign measurement. Our lead management capability means we can actively monitor response and conversion rates. We deliver a complete approach, not only driving consumer response and loyalty but accurately measuring ROI.

Data Management

We understand that data is at the heart of your sales and marketing operations, so we offer a complete service, from data capture through to maintenance and enrichment. We can take responsibility for a single key area, such as database cleansing or support you with a bespoke option to cover all your data management needs.

Contact Centre

Our innovative web-based technology can handle customer and prospect enquiries generated from any source, including phone, web, post, interactive TV, SMS and email. MSP's specialist agents have years of experience in providing personalised support to meet our clients' needs. Providing prompt and pro-active enquiry handling, they are true advocates of your brand.

Fulfilment

We deliver a range of flexible, scalable fulfilment services across on and offline channels. Our dedicated fulfilment hub covers:

Enquiry processing - secure receipt and handling of customer enquiries from all media channels
Data validation - secure processing of sales enquiries to meet your criteria
Lead distribution - selection and despatch of sales leads to your teams
Literature fulfilment - full management and despatch of your marketing collateral and customer literature packs, by customers' preferred method

Market Research

Covering both qualitative and quantitative market research methodologies, we deliver a range of intelligent market research solutions covering the entire customer life cycle. Our research services, in particular online, allow you to make informed decisions from insight into areas including: